Potential through the use of generative artificial intelligence (Gen AI) in the product development of mechatronic products

Artificial intelligence will have a significant impact on the future of product creation - particularly through Generative AI (Gen AI). This technology is transforming the way mechatronic products are created by accelerating development processes while maximising efficiency and innovation. At CO Improve, we help you to fully utilise the potential of Gen AI and secure your long-term competitiveness. Our experts combine AI expertise with many years of experience in product development to offer you customised solutions. We support you from strategy to implementation - in a partnership and goal-orientated manner.

Why generative AI is crucial in product development

Development managers and decision-makers in product development face enormous challenges. Time pressure, increasing complexity and the need to constantly offer new innovative solutions characterise everyday life. This is where Gen AI can play a decisive role. This technology makes it possible to drastically shorten design cycles, make more informed decisions and automate repetitive tasks. The advantages in detail:

Acceleration of product development

Gen AI can generate design proposals and new concepts in a matter of seconds, which saves a huge amount of time when it comes to product architecture or material selection, for example. Development cycles are shortened and innovations reach the market faster.

Efficient decision-making

Thanks to Gen AI's ability to analyse large amounts of data, well-founded decisions can be made throughout the entire development process. Whether market trends, risk analyses or product specifications - Gen AI provides a data-based foundation for strategic decisions.

Automation of repetitive tasks

Routine tasks such as creating specifications, test cases or analysing requirements for consistency can be automated using Gen AI. This not only reduces effort, but also ensures greater precision and consistency throughout the entire development process.

Promotion of innovations

Gen AI not only supports existing tasks, but can also generate completely new ideas. AI-supported creativity uncovers innovative solutions that might previously have remained hidden - whether by recognising new usage scenarios or tapping into new markets.

Gen AI - more than just a tool

The use of Gen AI goes beyond mere automation. The interaction between humans and machines offers unimagined possibilities. While Gen AI analyses large amounts of data and creates designs with unprecedented speed, the creative, strategic and critical decision-making remains with humans. This combination takes the innovation process to a whole new level:

By using effective AI tools within the R&D processes, the technology will both lead to more efficient processes (e.g. in terms of minimising the effort required for certain tasks) and enable potential for further improving innovation output (e.g. through predictive design).

- Data-driven creativity: Gen AI proposes innovative concepts that are refined by the human team and brought to market maturity.

- Automated routine processes: Tasks such as material selection or error analysis can be efficiently taken over by AI, giving employees more freedom for strategic considerations.

- Better decisions through data: Gen AI provides precise and fast data analyses that enable decision-makers to make informed decisions that are future-proof.

Why act now?

Small and medium-sized enterprises (SMEs) in particular are often still in the early stages of implementing AI. However, the pressure to utilise Gen AI in order to remain competitive is constantly growing - whether due to competition or requirements from owners or the supervisory board. The most common challenges:

- Uncertainty during implementation: Where and how do you start? Which processes are suitable? What are the legal guidelines? What needs to be considered? Many companies are asking themselves these questions.

- Driven by competition: Companies that do not focus on AI risk being left behind by more innovative competitors.

- Need for strategic adaptation: Gen AI requires not only technological but also strategic adjustments within the company.

This is where CO Improve comes in. Our consulting approach guides you through the process step by step - from analysing potential and developing a strategy to successfully implementing Gen AI in your existing development processes.

CO Improve AI Journey

In our day-to-day consulting practice, we often find that our customers have different levels of knowledge about Gen AI. The spectrum ranges from rather apprehensive observation to regular use and curiosity. But no matter where you are on the curve, all customers have one thing in common. The awareness that Gen AI will change something. This is where our awareness workshop comes in. The aim is to bring decision-makers or employees into contact with the topic of AI, to gain initial experience and to experience the potential. This format often creates a very good level of transparency as to where AI is already being used in the company today.

Once curiosity has been aroused, the question of how to get started with Gen AI often takes centre stage. With our Potential Workshops, we offer a product with which we go through the processes of product development in a structured way and look for use cases together. However, we also look at using it as a "digital companion" to make everyday administrative tasks easier. This usually results in pilot applications. Together with our partners, we then build the bridge to real application and trialling.

The pilots are usually very successful and the next step is to scale up the use of Gen AI. This is where we offer an approach with our "Gen AI Strategy". In this process, we also network the overarching aspects, because the introduction of Gen AI has a holistic effect on the company. This means that the connection to existing strategies, e.g. the R&D functional strategy but also in processes and organisation, should be well thought out.

CO Improve - your partner on the road to the future

Our experts at CO Improve combine knowledge of Gen AI with years of experience in product development. We work in partnership with you to develop customised solutions that are tailored to your individual requirements and challenges. Together, we will ensure that you fully utilise the potential of Gen AI and take your product development to the next level.

Let's shape the future together

The journey into the future of product development starts now. Let's work together to optimise your processes and maximise your innovation potential. Request a no-obligation potential analysis today and find out how Gen AI can help your company move forward.

Bild 2 Produktentstehung mit Gen AI

This is your call to action

Contact CO Improve and discover how Gen AI can accelerate your product development and increase your ability to innovate!

Your benefit

  • Accelerated product development: Generative AI (Gen AI) makes it possible to significantly shorten development cycles by automatically generating new designs and concepts. This leads to faster time-to-market for innovative products.
  • Increased efficiency in day-to-day work: Routine tasks and data analysis can be automated by Gen AI, saving valuable time and increasing productivity.
  • Informed decision-making: Thanks to its ability to analyse large amounts of data, Gen AI supports informed decisions about market trends, risks and product developments.
  • Increased innovation: Gen AI helps to develop creative solutions and identify new market opportunities that may remain undiscovered by traditional methods.
  • Customised consulting and implementation: CO Improve offers tailored consulting, from strategy development to technical implementation and training, to ensure that companies can realise the full potential of Gen AI.